The Prudential NetworkA Name You Know As a Prudential Real Estate Network member Prudential Select Properties benefits from one of the most effective advertising and public relations efforts in the industry. The Prudential name is known across street and across the world. Millions of dollars in multi-media advertising ensure that is stays that way. As a result the yard sign with the rock logo is a powerful advertising tool. To complement advertising and marketing efforts, a dedicated public relations team effectively gains global, national, regional, local and trade media coverage for the Prudential brand. A Name You Trust Dating back to 1875, the Prudential Financial name, along with the "Rock" logo, has stood for strength, stability, integrity and trust. Prudential Financial, has a presence worldwide with 15 million customers in more than 30 countries. Prudential Real Estate benefits from that recognition and are able to leverage the "Rock Solid" reputation of Prudential Financial. When home buyers and sellers see Prudential yard signs, they link the "Rock" logo with the notion of remarkable service quality and exceptional value, backed by a name that has been trusted for more than 125 years. Since awarding the first affiliation in 1988, the Prudential Network has grown to over 2,000 offices throughout the United States and Canada. In addition, they allow real estate companies in foreign countries to be a part of the Prudential Real Estate Network while still maintaining the name and identification they have in that country. Why should you choose a Prudential Real Estate company over another real estate company?- Reputation - For more than 120 years, Prudential has developed a reputation that is Rock Solid in Real Estate® for building and preserving individual security.
- Global Customer Base - More than 50 million people do business with Prudential - that’s one out of every five households.
- Exposure - Prudential spends more than $90 million annually on brand advertising.
- Recognition - With so much exposure it’s no wonder that 98% of consumers recognize the Prudential name.
- Network Strength - There are 1,600 Prudential Real Estate member offices in North America with more than 41,000 agents, providing a substantial network of potential homebuyers.
- High Standards - Not every company is invited to join Prudential Real Estate. It’s a highly selective process, and only those companies that measure up to Prudential Real Estate’s demanding criteria may become part of the network.
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